How A Booming IT Market Means More Spending on Sustainability
Forrester’s latest forecast for the technology economy is bullish, which by extension means good news for providers of software and services focused on improving corporate sustainability.
In our new outlook for IT spending by businesses and governments, we estimate that the market will hit $1.58 trillion in 2010, up almost 8 percent from the depressed 2009 level, and grow by a further 8.4 percent to $1.71 trillion in 2011 (global purchases expressed in U.S. dollar; see the figure below).
U.S. government data about the overall economy, and tech vendors’ Q1-Q2 financial reports, buttress our expectation that IT spending will growth at more than double the rate of the overall economy in 2010-11 and even beyond…
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